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Posts tagged ‘technology’

Jun 28

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Online recruitment is happening

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I was reading this press release earlier and it sparked some thoughts.

First of all, how everything changes so quickly. Especially in this technologically charged generation, everything moves so quickly that we process tasks fast and move on to the next thing.

However, this is good if we know what to hold on to and what to change and improve, through technology.

Recruitment is one thing which could benefit from becoming more technology minded in its approach. Traditional methodologies are still obviously good, but a more agile and flexible recruitment process is needed. This means that recruiters and employers have to react and respond quickly to secure the best candidate for their position as well as being flexible, due to an increasing diverse range of applicants for particular roles.

Online recruitment enables you to be more reactive and open-minded, and get you to the desired result quicker at a lower cost. According to the press release mentioned earlier:

“Online recruitment methods bring many benefits including lower costs and quicker time-to-hire. However, equally it has led to many promiscuous applicants applying for jobs making it more difficult to filter out the good applicants and ensure you recruit them quickly before someone else does.”

Through the use of  an appropriate social recruitment software you would be able to filter out all the unnecessary “noise” and strip down to the ideal candidate for the position you’re looking to fill. You might find out that one of the applicants is actually perfect for another position you have open! And kill two birds with one stone.

I believe that when empowered with the right tool, it’s easy to reach, engage and hire the right talent.

If you’re interested in the social aspects of recruitment, you can start dipping your toes in by downloading your free copy of this social media policy guidelines. You can use it for your clients or company or a reference if you wish!

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Jan 5

China: Innovation instead of imitation

New Year, new China.

Published in November by the State Intellectual Property Office of China, the document called the “National Patent Development Strategy (2011-2020)” is set to bring more innovation than imitation to China. This document, discusses broad economic objectives as well as specific targets to be attained by 2015.

China’s goal for annual patent filings by 2015 is two million. That number includes “utility-model patents,” which typically include items like engineering features in a product and are less ambitious than “invention patents.” In the American system, there are no utility patents.
The New York Times quotes Mr. Kappos, Director of the US Patent and Trademark office: “The leadership in China knows that innovation is its future, the key to higher living standards and long-term growth,” Mr. Kappos says. “They are doing everything they can to drive innovation, and China’s patent strategy is part of that broader plan.”

China intends to overcome the “stigma” associated with being known as the world’s cheapest workshop for assembling computer parts and producing counterfeit fashion products i.e. Italian high street clothes and bags.

China has the chance to bring innovative products and technologies to the world and is making the US worried.

Will China gives us the next Mark Zuckerberg?

Share your thoughts with us.

Dec 6

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Chinese Market – Do your research before tapping it

So, the hype nowadays is about how or when or just we will, enter the Chinese market. It seems like an obvious choice for I’d say, business across the rest of the world. May this choice be “obvious” but do not confuse it with easy. China’s industrial sector is interested only in high technology and high performing firms, which can contribute to China’s sought after efficiency. Business considering doing business in China, need a well plan strategy, based upon current market research. Trademark registration is the first step, which many overlook, and should be undertaken even before thinking of penetrating the Chinese market. So you know, in writing this post, I’m referencing an article published on China Briefing, where they suggesting following these guidelines:

-Preparation
-Initial Research
-Primary Research
-Final Report

At this stage, you should be able to start considering different entry paths to the new market.
Once you selected your preferred option and have a draft of your China business plan, which will be submitted for
review to a China based legal, accounting and operational teams which can help you determine the way forward.
For full article and reference please visit China Briefing website